How much information do exhibitors need?

Here’s an interesting question? What criteria do your exhibitors use when choosing to participate in your trade fair? If you said they examine the audience profile, understand the logistics involved in the facility and have carefully compared your tr …
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A Lesson From Game Shows: 3 Trade Show Booth Ideas for a Successful Trade Show Experience

If you have ever watched a game show on television, have attended one, or have even been lucky enough to participate in one, then you know how exciting it can be. By bringing this sense of excitement to your trade show, your booth can be equally as en …
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Do “Green Hotels’ offer Healthier Trade Show Travel?

In the exhibit industry, many of us spend countless nights at hotels. Is it true that we may be healthier if we stay at “green” hotels? It is interesting to see the hotels that participate in this initiative, and what exactly it means to be “green.” I …
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